I am an experienced, detail-oriented visual and graphic designer, UI/UX designer, and creative strategist with a diverse background spanning generative AI, software development, healthcare, corporate advertising, publishing, and e-commerce. My work includes user experience design and research, advertising campaigns, photography, illustration, editorial writing, and project management.

 

Currently serving as a Creative Prompt Engineer and Human Behavior AI Video Annotator at Meta, I specialize in user research, usability testing, and creative quality analysis. I evaluate large datasets of visual content, conduct secondary audits, and develop evaluation guidelines to improve AI model performance. By analyzing trends in human-behavior video and advertising content, testing outputs, and crafting challenging prompts, I help advance advertising and visual-domain capabilities. Previously, as a Digital Advertising Creative Lead at Lamark, I leveraged generative AI to produce innovative emails, videos, and social marketing campaigns for national brands, creating impactful advertising materials and cohesive brand solutions.

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I value close collaboration with clients and take pride in transforming ideas into visually compelling designs that communicate clearly and leave a lasting impact. My personal artwork often explores themes of wellness, personal empowerment, and nature, reflecting my dedication to meaningful storytelling across all mediums. Outside of my professional work, I’m passionate about animal and environmental conservation, travel, lifelong learning, meditation, and embracing joy in everyday life. Across every project, my mission is to elevate beauty, inspire curiosity, and tell a visual story through everything I create.

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Thank you,

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Caroline Marie